I’m up early this morning to tell you about this video because it’s suuuuuuuper valuable to anyone working with large companies & large opportunities.
For the past 4 years I’ve been working with one of the country’s #1 digital marketing agencies.
Every day I talk with several business owners & CEOs about their goals for the company, and I get to hear their concerns about whether or not digital marketing will even work.
This video isn’t about digital marketing at all; it’s 100% focused on the 5 most important lessons I’ve learned after selling, pitching, and negotiating hundreds of multi-million dollar opportunities.
If you try to “sell” a CEO the same way you would with a middle manager, then you’re going to talk your way out of the deal.
Give it a watch, let me know what you think, and we’ll dive back into how & why the internet sucks.