Can You Do It Cheaper?

Written by: Jonathan
Everyone wants the best value out of their dollar. They wouldn't be in business for long if they overpaid for everything. How much is a pencil? $1? That's too low. What if I paid you $50? Would that be ok? So I don't feel bad when someone it doing their homework to make sure they're […]
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Now I Can Talk About It

Written by: Jonathan
For the past several months I've been consulting with a fantastic group of engineers, designers, coders, and visionaries. Chorus One is a major player in the crypto-staking space. They have large institutional partnerships, and they've been around since 2017. That means that they've weathered more storms than most any other company out there. The CEO […]
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Painful Serendipity

Written by: Jonathan
Yesterday I stubbed my toe for the first time in years. The high chair was out just a little farther than it usually is. I was walking & tweeting like I do. then BAM! &*%$!!! So glad that nobody else was home. I'd give almost anything to never feel that again. Then, about an hour […]
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The Invisible Trap That Ruins Trade Show Results

Written by: Jonathan
Planning a trade show can be a daunting task, and there's one trap that most trade show planners fall into without even realizing it. In this eye-opening video, trade show expert Jonathan Pritchard reveals the secret gap that can make or break your success. From designing an attractive booth to ensuring your sales team is […]
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What's Your Invisible Trap?

Written by: Jonathan
What's the most valuable problem that help people solve? Do the people you can help even know that they have the problem? I'd bet not. Isn't that weird? They're walking around with huge problems that directly affect their business, their ability to get what they want, set themselves up for the future, etc. It's plainly […]
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The Most Dangerous Sentence

Written by: Jonathan
There was a guy who always makes his secret family recipe. It's for a roast, and he always cuts the ends off & throws them away before putting it into the pan. After a couple years his wife asks him why he does that. "You know, I don't know; that's how I learned it. We've […]
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Conviction Is Persuasion

Written by: Jonathan
This is a picture of me (in blue) asking for a volunteer to join me on stage (at the marvelous Chicago Magic Lounge). Notice how many hands are up. I thought public speaking & standing in front of a large crowd was the #1 phobia in the world? It is. So why are there so […]
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Stories Sell

Written by: Jonathan
"Stories are our original information storage & retrieval devices." That's the quote by my friend Charles Faulkner that blew my mind. The stories well tell ourselves embed our values & preferences into what role we see ourselves playing, how others show up in our story, and more. And I'm sure you've heard of the Hero's […]
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The Persuasion PowerUp Multiplier

Written by: Jonathan
If we were playing a video game called "business" then finding this one thing would probably be our major quest. We'd spend most of the game getting this item because it would make us near-invincible. When we finally possess it, nothing could stand in our way. What is it? Trust. That's it. Trust is the […]
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How To Build A Simple & Powerful CRM With Obsidian For Solopreneurs

Written by: Jonathan
Discover how to use Obsidian as a client relationship management (CRM) tool for solopreneurs in sales and consulting. Learn how to track clients, companies, and deals, and build out your sales pipeline. Enhance your to-do list management with just a few plugins. Optimize your workflow, never miss a deadline, and keep track of your sales […]
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