Make Better Decisions

Written by: Jonathan

"I am convinced that life is 10% what happens to me and 90% how I react to it." Charles R. Swindoll Whether it's figuring out whether to take the job offer or not, who to date, where to go to school, or what to have for dinner, every day is full of choices. The quality […]

business, choices, cognitive bias, influence, intrinsic, motivation, relative, sales, value

Backfire Effect

Written by: Jonathan

"Let me never fall into the vulgar mistake of dreaming that I am persecuted whenever I am contradicted." —Ralph Waldo Emerson What kind of an election is it when, every time a candidate is caught in an obnoxious lie, he gains votes rather than losing them? — Richard Dawkins (@RichardDawkins) October 2, 2016 In an ideal […]

America, bias, campaign, candidate, cognitive, presidential

3 Ways to Make Money

Written by: Jonathan

These are the 3 best no-nonsense ways of making more money. No matter what idea you have for a business, chances are it will fit one of these models. I've used a combination of each of these over the years to great effect, and I look forward to hearing how you use them.

business, earn, freelance, income, money, negotiate

Remember Anything

Written by: Jonathan

"Hi there! Great to meet you!" I said as I shook her hand. "We met 6 months ago." Ouch. Guess how well the rest of the meeting went? It's incredible what having a poor memory can cost you. The weird thing is, you rarely find out what forgetting something will cost you. In the example […]

memory, networking, systems

5 Facets to Covert Operating

Written by: Jonathan

Secrets of a Secret Agent If you want to see psychology in action, look no further than spies. They're essentially mind readers in the fact that they can fully get inside the minds of the people around them, and then blend in without a trace. These skills aren't simply useful if you're behind enemy lines; […]

One Event, Two Outcomes

Written by: Jonathan

In high school & college I was a competitive debater. I wasn't naturally well-spoken and quick on my feet. I think almost entirely in pictures, so it was difficult for me to translate those images into coherent ideas that are easy to understand in words. With that background, I absolutely love watching live debates; especially […]

America, bias, Clinton, cognitive, debate, Donald, election, Hillary, president, psychology, Trump

How Do You Motivate Employees (& Yourself)?

Written by: Jonathan

Extrinsic vs Intrinsic Rewards Extrinsic rewards are physical objects or tangible benefits bestowed by an outside agency (like winning a trophy or a gold medal). Intrinsic rewards are the feelings & emotions accompanying an activity for its own merit (like the feeling of accomplishment at the top of Mt. Everest). There are thousands of ways employers have […]

dopamine, extrinsic, intrinsic, money, motivation, reward

Office Politics

Written by: Jonathan

"Keeps your friends close, and your enemies closer." ~Machiavelli Sometimes in a corporate setting, you have to go into a meeting knowing that there's a huge target painted on your back. There's that one guy (for whatever reason) who is going to come at you with both barrels, and you'd prefer to minimize the damage. […]

combat, office, politics, psychology

First Lessons

Written by: Jonathan

One of the first things you figure out when you learn to read minds is just how boring people are. So completely, unbelievably dull. Sure, being a mind reader sounds like fun until you think about how awful your Facebook feed is, and that’s the stuff your friends thought was worth sharing. Now imagine what they […]

alone, critical, negativity, scared

Communicate Easier

Written by: Jonathan

People think if they had the power to read minds it would lead to easier communication. The surprising thing is, there would be very little improvement from what you have already. The assumption is you'd get a more accurate "truth" because you'd know exactly how people feel instead of what they tell you. Over the […]

communication, honesty, truth

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