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First Principles
August 17, 2020Elon Musk, savior of Earth Humans, explains in this short video what it means to reason from first principles, and -
Designers Are Mind Readers (And So Are You)
January 30, 2017[vc_row][vc_column][vc_column_text]In order to create something that "just works" designers have to be mind readers. They have to get inside the -
How I Got A Company $100,000 of New Business In A Week
November 14, 2016Case Study Let me walk you through how I got a company more than $100,000+ in new business, and then -
Persuasion Is Dangerous
November 9, 2016"...Persuasion is dangerous, particularly in an advertising and capitalistic world. You are persuading people to do things that may not