IFA Conference

This is an informal capture of a 10 minute presentation I did for Thrive Agency, one of the country’s top digital marketing agencies.

We were at the International Franchise Association conference in Las Vegas, so I leaned full-on into the magic angle.

I worked with the sales & marketing teams at Thrive to fully understand what makes them different, what their ideal leads would care about most, and what kind of personality they wanted to communicate at the show.

Once we found our focus, I built the custom script & presentation to highlight demonstrations that illustrate exactly those details.

This is the result!