Writing as time traveling

Written by: Jonathan

What kind of future do you want to live in?

authoring, Future You, psychology, success

What the hell does this have to do with sales?

Written by: Jonathan

Everything. If you're going into conversations without a firm script or outline (at minimum) what is you even doing?! Write down questions you think they're going to ask you. Then answer them. Write down the reasons they will give for not signing up. Then address them. Write down how you make your clients more money. […]

copywriting, sales, writing

Objection, your honor.

Written by: Jonathan

Ugh. I can hear it. Another "but I'm a special snowflake and here's why I'm not a writer" excuse thinly veiled as a legit reason. Here it is: "Jonathan, I talk. I don't write." Yeah? And? I'm a talker too. I get paid to talk. and you know what I do? Write it all down […]

copywriting, persuasion, sales, writing

Is This The Worst Trade Show Lead Getting Strategy? No, But It's Close

Written by: Jonathan

The title kind of says it all. This is one of the most common strategies I see at trade shows. In fact, I saw it 4x walking around the most recent trade show I attended in under 10 minutes. So this is something that a lot of people are using to get more leads out […]

booth strategy, leads, trade shows, video

What happens when you write?

Written by: Jonathan

All the good stuff you've been looking for, that's what. Not to put too fine a point on it, of course. There's just so much you can write about. Ev-er-y-thing. And each piece you write (and also share) is another invitation for the right people to get to know you. (Don't worry about the wrong […]

copywriting, persuasion

Here's why you're a failure

Written by: Jonathan

Yesterday I talked at you about copywriting: abracadabra for life & business. And I know what you're thinking. "But Jonathan, I'm not a writer!" Yeah, I know. That's why you're a failure. Ok, might be pouring it on a little thick, but it's to make a point. I'm not a writer either. Or, I didn't […]

Everything is a (fill in the blank) problem.

Written by: Jonathan

Starting with an aside; bear with me. Before we dig deeper into The Current Topic™ I want to give you a heads up that it's Tuesday so that means there's a new YouTube video up. I call attention to one of the most common lead generation strategies I see, and then I explain why it […]

copywriting, persuasion, writing

New Book In The Works

Written by: Jonathan

My goal is to help you win huge opportunities more easily without compromising a single iota of your integrity. Helping awesome people be more awesome; that's sales to me & hopefully you too once you read this thing.

book, business, opportunity, sales, training, workshop

Mind Bending TV Show

Written by: Jonathan

It's Saturday, so I figured it's a good opportunity to tell you about a wild TV show in case you're looking for something mind-reader themed to watch. I know I am. "Legion" is on Hulu, and it's beyond fantastic. The general idea is that the main character is a powerful mind reader, and boy howdy […]

Legion, Mind Reader, Mutant, TV

The Booth Crew

Written by: Jonathan

I have three jobs to do at trade shows: In order to get those done, I work with my client in the couple months leading up to a trade show. I chat with the marketing team to figure out the two or three things that they want to focus on communicating. Then I talk with […]

marketing, promotion

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